{"product_id":"maid-scandinavia-catalog-1976","title":"Maid of Scandinavia Co. 1976 General Catalog Minneapolis with Original Mailing Cover","description":"\u003cp\u003eMaid of Scandinavia Co. 1976 General Catalog is a 192 page illustrated softcover catalog from the Minneapolis, Minnesota baking and cake decorating supplier.\u003c\/p\u003e\n\u003cp\u003eThis copy has visible water staining on the front cover, age toning and light edge wear, while the stapled binding remains together and the photographed interior pages are clear and legible.\u003c\/p\u003e\n\u003cp\u003eInside are cake decorating tools, baking pans, cookie cutters, tiered cake stands, wire art kits, molds, supplies and colorful examples of finished cakes from the 1970s.\u003c\/p\u003e\n\u003ch2\u003eDetails\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eItem:\u003c\/strong\u003e \u003ca href=\"https:\/\/myreadingvintage.com\/collections\/vintage-how-to-book-collection\" title=\"Mail order baking and cake decorating catalog\"\u003eMail order baking and cake decorating catalog\u003c\/a\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTitle:\u003c\/strong\u003e 1976 General Catalog\u003cstrong\u003e\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublisher:\u003c\/strong\u003e Maid of Scandinavia Co., Minneapolis, Minnesota\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePublication Year:\u003c\/strong\u003e 1976\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFormat and Binding:\u003c\/strong\u003e Softcover catalog with stapled binding\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePages:\u003c\/strong\u003e 192 pages\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGenre:\u003c\/strong\u003e Baking, cake decorating and mail order trade catalog\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLanguage:\u003c\/strong\u003e English\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 11 x 8 1\/2 x 1\/4 inches\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCondition Grade: Good\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003ePositives\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGraded Good:\u003c\/strong\u003e This catalog is complete and usable with clear signs of age and handling, and the photographed product descriptions and illustrations remain easy to read.\u003c\/li\u003e\n\u003cli\u003eThe original mailing cover is still present, including the mailed address label and printed order information.\u003c\/li\u003e\n\u003cli\u003eThe interior includes both color and black and white product photography, drawings, item numbers, descriptions and original 1976 prices.\u003c\/li\u003e\n\u003cli\u003ePhotographed pages show cookie cutters, rectangular baking pans, elegant tiered cakes, cake stands, decorating equipment and wire art kits.\u003c\/li\u003e\n\u003cli\u003eThe 192 page format gives a broad look at the baking and decorating supplies Maid of Scandinavia was offering in 1976.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eIssues \/ Wear\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe front cover has visible water staining, including tide marks near the upper portion.\u003c\/li\u003e\n\u003cli\u003eThe covers and page edges show age toning, light handling wear and minor corner and edge creasing.\u003c\/li\u003e\n\u003cli\u003eThe original mailing cover shows postal handling wear and retains its mailing label.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eCondition Grade Key\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNear Fine:\u003c\/strong\u003e Close to new. Any flaw is small and named above.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVery Good:\u003c\/strong\u003e Light use. Every flaw is named above, and none of them get in the way of reading or display.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGood:\u003c\/strong\u003e Complete and usable, with clear signs of use. Every flaw is named above.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFair:\u003c\/strong\u003e Heavy wear or damage, named above. A reading or working copy, not a display piece.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eCollector's Notes\u003c\/h3\u003e\n\u003cp\u003eMail order catalogs like this preserved the tools, techniques and decorating fashions available to home bakers before online shopping changed how specialty supplies were sold.\u003c\/p\u003e\n\u003cp\u003eThis one suits collectors of vintage baking advertising, cake decorating history, commercial catalogs and 1970s kitchen material.\u003c\/p\u003e\n\u003cp\u003eIt is the kind of reference piece that is easy to browse for the product photography, period prices and wonderfully specific decorating equipment.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eShipping + Trust (Reading Vintage standards)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePhoto-verified condition (\u003ca href=\"https:\/\/myreadingvintage.com\/pages\/shipping-policy\"\u003eno surprises\u003c\/a\u003e)\u003c\/li\u003e\n\u003cli\u003ePacked with our protective packaging standard\u003c\/li\u003e\n\u003cli\u003eShips in 2 business days\u003c\/li\u003e\n\u003cli\u003eFree Shipping on $35+ (U.S. only)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eDisclaimer\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAll items are vintage and may show signs of age, wear, or use consistent with their history. Photos show the exact condition of each piece, \u003ca href=\"https:\/\/myreadingvintage.com\/pages\/about-reading-vintage\"\u003eplease review them carefully, as they are part of the description.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare and Handling\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHandle with clean, dry hands. Store upright, out of direct sunlight, at about 68°F and 40 to 50% relative humidity. Avoid damp areas and extreme temperature swings.\u003c\/p\u003e","brand":"Orders $35+ Ship Free","offers":[{"title":"Default Title","offer_id":49270183297279,"sku":"E3– T 5–3512","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/2503\/7976\/files\/Mail_order_baking_and_cake_decorating_catalog.jpg?v=1790015927","url":"https:\/\/myreadingvintage.com\/products\/maid-scandinavia-catalog-1976","provider":"Reading Vintage","version":"1.0","type":"link"}